Este trabajo consiste en identificar la factibilidad de un establecimiento gastron?mico con modelo de Food Truck de comida al paso en la zona T de la ciudad de Bogot?, ofertando productos a base de una combinaci?n tradicional colombiana, llamada Arroz con huevo y acompa?ado de adiciones si se desea. Se realiz? mediante el an?lisis de 3 estudios espec?ficos, el estudio de mercado, t?cnico y financiero. Para la obtenci?n de los resultados se realiz? inicialmente el estudio de mercado, en donde se analiz? el producto a ofrecer y se identific? el p?blico objetivo, competidores y proveedores existentes; seguido de ello se ejecut? el estudio t?cnico, donde se enlist? todo lo necesario para la puesta en marcha del proyecto, y en la ?ltima etapa se ejecut? el estudio financiero, donde se determin? las inversiones necesarias y se proyectaron tanto los ingresos como los egresos, dando paso a la evaluaci?n financiera, donde se concluy? que el proyecto es factible.This investigation wanted to identified the feasibility of a food truck that offers a typical Colombian dish, rice and eggs combined with different additions that the customer can pick; located in the ?Zona T? of Bogot?. This investigation was carried out under three specific studies, market research, technical study and financial study. To obtain the results, the market research was used, where the product to be offered was explain and analyzed and the target, competitors and suppliers were identified; followed by the technical study, where all the necessary items for the implementation of the proyect were listed. And in the last part of the process, the financial study was done, the necessary investments were determinate and revenues and expenditures were projected, giving way to the financial evaluation, where it was concluded that the project is feasible.