Esta investigaci?n fue desarrollada con el prop?sito de recopilar la mayor cantidad de informaci?n posible relacionada a las caracter?sticas, modo de vida, preferencias y costumbres de los musulmanes como consumidores hoteleros. Con este proceso se logr? obtener informaci?n autentica y reciente lo que permiti? establecer la potencialidad de esta comunidad con relaci?n a su consumo de servicios hoteleros. De acuerdo con esto se identificaron los hechos m?s influyentes y determinantes aplicables a la industria actual en Bogot? Colombia, actividad que permiti? estructurar la investigaci?n actual que se compromete a fortalecer la provisi?n de servicios de alojamiento a trav?s del conocimiento y an?lisis detallado de las necesidades de este consumidor potencial.This research was developed with the purpose of compiling as much information as possible related to the characteristics, way of life, preferences and customs of Muslims as hotel consumers. With this process it was possible to obtain authentic and recent information which allowed establishing the potential of this community in relation to its consumption of hotel services. According to this, the most influential and determinant fact in the current hotel industry in Bogot? Colombia were identified and this activity that allowed to structure the current research that makes a commitment to strengthening to the provision of housing services through knowledge and detailed analysis of the needs of this potential consumer.